Parcel is a blazing-fast, zero-configuration web application bundler. It excels at developer experience, offering incredibly fast build times and automatic configuration for common use cases. Parcel supports various assets like JavaScript, HTML, CSS, images, and more, transforming them for optimal browser performance. Ideal for projects aiming for rapid prototyping and efficient production builds with minimal setup hassle. Its focus on speed and simplicity makes it a great alternative to more complex bundlers.